by Macatawa Marketing | Mar 23, 2021 | Business Strategy
Revenue generation is the name of the game for every business. Yet, some see technology as more of a hindrance than a tool for growth. To flip that perspective, small businesses need to make strategic IT investments that improve profitability—whether through new...
by Tony Dykstra | Mar 17, 2021 | Business Strategy
Most modern businesses are using information systems to accelerate their profitability. In fact, small and medium-sized businesses IT budgets were projected to exceed $650 billion in 2021. The question becomes, are they spending on the right technologies? Cloud...
by Tony Dykstra | May 10, 2018 | Cloud Services
If your business is ready to surge in growth, then it may be time to pull the lever and re-tool your technology. Today, surviving in the modern marketplace means that smaller companies need to fully embrace digital technology and consider all tech options if they want...
by Tony Dykstra | Nov 29, 2017 | Business Planning
The bad news: When the year is ending in a matter of a few weeks and you haven’t planned your technology strategy or budget for the coming year. The good news: it’s never too late. Let’s face it: the thought of planning your technology for next year is overwhelming...
