by Macatawa Marketing | May 21, 2026 | AI
This year, there’s a lot to be excited about. AI tools are making it easier than ever to market your business, serve customers, and streamline operations. But with every new opportunity comes new risk – and when it comes to AI cybersecurity for small...
by Macatawa Marketing | May 6, 2026 | AI
For small businesses, introducing AI into your business doesn’t mean hiring a data science team or overhauling your entire tech stack. It means finding the right tools, starting small, and building from there, strategically. The numbers tell a clear story:...
by Macatawa Marketing | May 6, 2026 | AI
Artificial intelligence tools have become a standard part of everyday business life. From drafting emails to summarizing reports to answering customer questions, AI is showing up in nearly every workflow. And for small and mid-sized businesses, the appeal is clear:...
by Macatawa Marketing | May 6, 2026 | Technology Best Practices
Summer in West Michigan is something special. The beaches fill up, the patios open, and your team – rightfully so – starts taking time off. But while your business shifts into a slower gear, one thing doesn’t slow down at all: the people and systems...
by Macatawa Marketing | May 5, 2026 | AI
You’ve heard the term hundreds of times by now. It’s in the news, on your software vendor’s homepage, and probably in your inbox. But if you’re a business owner or manager and you’re still not entirely sure what AI actually is – or...