by Macatawa Marketing | Feb 24, 2026 | Technology Best Practices
Artificial Intelligence tools like ChatGPT are transforming the way businesses operate. From automating routine tasks to generating ideas, AI can boost productivity and efficiency – but only if used safely. Understanding best practices for using AI in business...
by Macatawa Marketing | Jan 12, 2026 | Business Strategy
Artificial intelligence is often discussed as if it is a future investment – something businesses will need to evaluate, budget for, and intentionally adopt. In reality, AI is already embedded inside many of the applications small businesses use every day. From...
by Macatawa Marketing | Dec 2, 2025 | Manufacturing
What Impact Does AI Have on Manufacturers? Manufacturing has always evolved with technology, but the rise of AI in manufacturing is creating one of the most significant shifts the industry has seen in decades. Whether you’re running a small shop or a multi-facility...
by Macatawa Marketing | Sep 23, 2025 | Business Strategy
Technology evolves fast, and so do the risks. For small and medium-sized businesses (SMBs), an outdated employee IT policy can leave the door wide open to security breaches, productivity loss, and compliance headaches. Regularly reviewing and updating your policy...
by Macatawa Marketing | Aug 28, 2025 | Technology Best Practices
Artificial Intelligence has entered everyday life in powerful ways, from chatbots on our phones to advanced analytics in the boardroom. But not all AI is built or should be used the same way. The biggest distinction lies in personal AI vs business AI. Each serving...
